Summer Flowers for 2020: Soiree® Kawaii Catharanthus

Summer Flowers Soiree® Kawaii Catharanthus

Are you looking for fantastic summer color? Soiree® Kawaii Catharanthus is one of the hottest annuals around! Tiny, yet terrific, this plant will sizzle all season long with a punch of flower power. Available at all Calloway’s and Cornelius store locations by this Friday, May 22nd. Let’s learn more about this outstanding selection!



Summer Flowers white peppermint Soiree® Kawaii Catharanthus

Soiree® Kawaii Catharanthus is a low-maintenance, heat-loving annual. It is covered in clusters of small, star-shaped blooms that glitter against the dark green and glossy leaves. The name “Kawaii” means “cute” in Japanese to describe the adorable flower size and shape. The Soiree® Collection from Suntory Flowers reinvents the variety best known as the vinca plant, also considered as the little sister to vincas. This new variety was created to offer a different look and other distinct benefits. It is available in gorgeous shades of white peppermint, coral, and light purple.



Summer Flowers light purple Soiree® Kawaii Catharanthus

Soiree® Kawaii Catharanthus is an annual bedding plant. It is highly self-branching with a tight mounding habit and shape. They do not get “leggy” and maintain a continuous coverage of blooms. Soiree® Kawaii Catharanthus will grow to about 10 inches in height with an 18 inch spread. It is tolerant to our city environment and brings vivid color to your landscape. This plant creates small mounds of carefree color in your garden while providing outstanding coverage.



Summer Flowers Soiree® Kawaii Catharanthus plants

  • Provides carefree color all summer long
  • Outstanding garden performance
  • Thrives in Texas heat
  • Superior branching with mounding habit
  • Provides incredible flower coverage that will last through the hottest and most humid conditions
  • Attracts beneficial pollinators, like butterflies, to your garden and is not particularly attractive to deer


Summer Flowers coral catharanthus

Sun Requirements

Soiree® Kawaii Catharanthus does best in full sunlight to partial shade throughout the day. This plant prefers warm environments and thrives in the heat.


Planting in Flowerbeds

Summer Flowers Soiree® Kawaii Catharanthus in flowerbeds

Plant your Soiree® Kawaii Catharanthus with Calloway’s Premium Flowerbed Garden Soil. Calloway’s Premium Flowerbed Garden Soil is made from the highest quality ingredients, it provides optimal conditions for vibrant blooms, and contains water saving ingredients like expanded shale, coconut coir, and earthworm castings. Additional ingredients include composted pine bark, composted rice hulls, sphagnum peat moss, dolomite lime, and more to help your flowerbeds perform their best. Calloway’s Premium Flowerbed Garden Soil also contains beneficial mycorrhizae which transports and increases nutrient uptake to the plant and organic ingredients to help promote rapid root growth, enhance nutrient retention, and balances air and water around the roots. Also added is a beneficial, slow-release fertilizer to help feed your plants for up to 6 months.

For new beds, till the top layer of existing soil with 3 inches of Calloway’s Premium Flowerbed Garden Soil. Smooth the surface, gently break up the root ball and plant your flowers. Space out accordingly, keeping in mind the spread growth and water in thoroughly.


Planting in Containers

Summer Flowers light purple catharanthus

For planting your Soiree® Kawaii Catharanthus in containers, plant with Calloway’s Premium Container Potting Soil. Our new Premium Container Potting Soil helps your plants get the best start for healthier, continued growth. It contains the highest quality ingredients for your planting success. For added moisture control, this soil is made with water saving ingredients, like hydrogel water holding crystals, expanded shale and coconut coir. Additional ingredients include sphagnum peat moss, composted rice hulls, composted pine bark, earthworm castings, dolomite lime, and trace elements. Silicon Enriched™ to provide container plants with the same benefits as those grown in the earth’s soil and it helps to improve drought tolerance, delay wilting, and increases stem strength in some crops. Calloway’s Premium Container Potting Soil also contains a slow release fertilizer which feeds for up to 6 months.

To plant in containers, select a container with a drain hole. Fill your container with Calloway’s Premium Container Potting Soil, leaving room for the plant. Gently break up the root ball and plant. Water in thoroughly and add more soil as needed.


Watering Guidelines

Soiree® Kawaii Catharanthus thrives in evenly moist soil conditions and will not tolerate standing water. Allow the soil to dry before watering again.

Summer Flowers white peppermint Catharanthus


Feed your Plants

To keep your Soiree® Kawaii Catharanthus thriving throughout the summer, feed with Calloway’s Natural Garden Food as directed. Our Natural Garden Food is one of the leading fertilizers for an organic landscape. Enhanced with Jobe’s Biozome® and Archaea, a unique blend of beneficial microorganisms, which breaks down complex minerals to improve long-term soil quality. This highly enriched fertilizer also contains helpful mycorrhizae, a healthy bacteria that stimulates growth above and below the soil. All in an upright, zip seal bag, with easy-to-read directions for your gardening needs and planting success!



Soiree® Kawaii Catharanthus arrives in all store locations, this Friday! At Calloway’s and Cornelius, we want to make gardening easier for you with 3 ways to shop. Our open-air stores are here for you to enjoy, or you can call our store nearest you and place an order over the phone for Curbside Pickup! Plus, try shopping online! We are working diligently to add more inventory to our online stores for your gardening ease! When you shop online, you can select Curbside Pickup or use home delivery!

Summer Flowers landscaping with Soiree® Kawaii Catharanthus

Questions about plant care, availability, or quantities of plants? Call our store nearest you! Our Texas Certified Nursery Professionals are here to help with your planting needs!

Mark your calendars and let’s grow for the summer!


Summer Flowers suntory